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Union Jack

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The Empire Strikes Back: Immigration Breeds Right-Wing Resurgence in the British Isles

One could argue that cheap cosmetics are not the place to look for simmering nationalistic sentiment, but given the prominence of the Union Jack on my tube of “Strawberry Shimmer,” it’s hard not to question the motivation behind Rimmel’s emblazoning this symbol of the Empire on all their products. And though their new cover girl Zooey Deschanel is a mumblecore maven and hipster sweetheart of unabashed American vintage, her soft-as-steamed-pudding features and curious (yet curiously blank) grey eyes bespeak of a distinctly Cool-Britannia-era brand of beauty á la Jean Shrimpton. Yet, lest Deschanel’s foreign provenance cast the Rimmel’s nationalist bona fides into question, a Union Jack painted behind her head assures the viewer that the blush she is about to purchase is assuredly of an English-rose shade of red.

Anton Steinpilz

Rob Horning

Ylajali Hansen